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YouTube is Losing The War Against Adblockers

  • YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
airportline ,
@airportline@lemmy.ml avatar

I’m begging google to just bring back YouTube Premium Lite and expand it

Brkdncr ,

lol no they arent.

azl ,

I pay for Nebula and try to watch as much as I can there. The content is more “pleasant department store” and less “Mexican public market”.

I do watch YouTube regularly when channel-surfing, but if I ever see an ad (which happens only on mobile devices), I close it immediately and do something else. It’s not that I don’t think I should be able to watch everything for $0, but YouTube ads are so jarring, random, irrelevant and just make me sick. They literally ruin whatever I was watching and make me sad to exist.

It can be exhausting to wade through the absolute meat market of click bait titles and thumbnails to find something that not only looks interesting but won’t abuse me with infomercial-form audio/visuals.

YouTube enables and promotes the “content creators” who abuse human psychology to accumulate views, likes, subscriptions, etc. The best thing that could happen is they continue to be exposed as the drug dealer they are.

Chip_Rat ,

So I paid for nebula, but it seems totally vacant. I’m not mad, I’m happy to spend the money supporting small creators/any independent endeavour, but am I missing something??

communism ,
@communism@lemmy.ml avatar

The sickos “haha yes” meme

chemicalwonka ,
@chemicalwonka@discuss.tchncs.de avatar

Worse part of the problem is knowing what part of the ad profit YouTube uses to pay MrBeast and his stupid content.

x00z ,
@x00z@lemmy.world avatar

They kept trying to ruin my experience so I’ve switched to Invidious and Odysee.

Invidious only for the content creators that don’t crosspost to Odysee yet.

WhyJiffie ,
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.

That is the best part of it! A very welcome change! Basically the first step of becoming an independent creator, and to being able to abandon youtube for any of them.

cybersandwich ,

Floatplane is Linus’ smartest decision he’s made. It’s going to be needed.

lemann ,

Platforms like Floatplane, Nebula, Patreon etc make it so easy to support creators outside of YouTube, while also giving creators a larger share of income compared to Adsense.

There’s YouTube Premium… but I don’t think I’m alone in not wanting to give Google a single cent of my hard earned cash

simonced ,

I already have Pixel phones, they can already spy on me. No f’ing way I pay to remove enshitification. Also, they’ll increase the price regularly anyway. If they want ppl to pay, they could just paywall the whole thing, well see who’s left after that lol.

Ilovethebomb ,

I’ve actually looked at these platforms as someone who has taken YouTube semi seriously in the past, and there are two major issues with them.

The first is, they don’t allow just anyone to upload video, you must already be an established creator. Second, there is no free access for viewers, meaning someone isn’t likely to share a link to your video with friends.

YouTube really does have a monopoly.

desertdruid ,

Linus

Let’s hope he doesn’t have access to any critical email account related to that service.

Bakersfield ,

I’m out of the loop. What’s that referencing?

cybersandwich ,

Linus got phished out of his twitter account recently.

Respect where it’s due. He owned it and was transparent so everyone can learn. Apparently he was at a pool party and just about to throw the burgers on the grill when he got an email that said his account was logged into from Turkey or Russia or someplace.

He panicked a bit, because of the last time his YouTube account was hacked he felt like acting quickly was the only thing that help it not be worse. I think he clicked the link in the email and “logged in” and boom. Got em.

Caught him at the right time and place and it all aligned to burn him.

Bakersfield ,

That sucks. Thanks for the info.

Did he end up getting his account back?

ripcord ,
@ripcord@lemmy.world avatar

Torvalds?

cybersandwich ,

Sebatianalds

echodot ,

Despite all of their machinations my strategy of simply ignoring literally everything they say and continuing doing the same old same old appears to be flummoxing them.

I’ve literally not done anything and have never experienced any inconvenience. Are we sure they’re doing anything at all?

sem ,

Same, I think they must be AB testing and I don’t get assigned into the shitty group

tempest ,

They are definitely AB testing things like rejecting ad blockers.

dumbass ,
@dumbass@leminal.space avatar

I thought I was getting that blank screen long pause before videos, turns out my phone cable was damaged, fixed it and YouTube’s back to normal.

ripcord ,
@ripcord@lemmy.world avatar

Wait, how would a phone cable cause a symptom like that…?

dumbass ,
@dumbass@leminal.space avatar

I’m guessing some of the wires being broken caused congestion or sonething, I dont know why it did it, I just know once I fixed the cable it was fine.

ripcord ,
@ripcord@lemmy.world avatar

Was the video signal going through it? Otherwise, sounds more like a coincidence.

mightyfoolish ,

Your phone could have been switching power profiles incorrectly due to your phone rapidly switching between charging and not charging (and perhaps with a low power state depending on battery level).

@ripcord Just my guess.

SaharaMaleikuhm ,

I’d rather not watch YouTube videos at all than videos with ads.

polle ,

Smarttube stopped working some weeks ago for a day. I tried watching YouTube with ads, the experience was so fucking insane to me. Like multiple, non skipable ads before the video starts + more ads during the video. It just was unwatchable. Its just unusable.

WeebLife ,

Try grayjay

Vathsade ,

Newpipe still works (Google may break it, but the app is usually updated in a couple days and it works again)

linearchaos ,
@linearchaos@lemmy.world avatar

Here’s my current lineup.

Newpipe Freetube Greyjay Tubular Brave

They get through all those, I’m just going to surf peertube or odysee

HappyTimeHarry ,

Gotta love when the article saying adblock-blocking doesn’t work is itself preceded by a notice to disable your adblocker

Chozo ,

They don't even believe themselves.

dsilverz , (edited )
@dsilverz@thelemmy.club avatar

I was looking at the comment section from the article and the following comment made me laugh loudly, thinking on how bizarre our current world is:

https://thelemmy.club/pictrs/image/237792b6-21c1-4b52-bbe7-722927c1127f.png

So a platform that is blocking adblockers is delivering an ad piece advertising an adblocker. Ha! That’s an ad I’d love to watch 😂

asexualchangeling ,

I wanna see that ad

simonced ,

You need to deactivate your ad blocker for that 😆

asexualchangeling ,

They’d have to pay me

x00z ,
@x00z@lemmy.world avatar

Every video ad needs to have the video uploaded to YouTube afaik. So it’s possible to find it, although I’m not sure if it also works for private videos.

legendaryhero ,

Very noice

RangerJosie ,

Good.

Youtube is a wonderful thing. It’s a wealth of knowledge and resources unlike anything this world has ever seen.

And it’s ran by one of the worst, most predatory corps on the planet.

corsicanguppy ,

it’s ran

it’s run

BlackDragon ,

it’s ren

LinyosT ,

Ron*

nokturne213 ,

https://i.pinimg.com/originals/04/34/4d/04344d273334cdabf87b5f52129f555a.gif

RangerJosie ,

Danke. Mein Reichleiter.

Zink ,

Perfectly put. The product is great and I love how it democratizes “being on TV” and lets some people make a living doing their own thing.

But I do not like where YouTube’s cut of that ad/sub money goes, and the enshittification pushed into it.

Unfortunately, YouTube is not unique in that regard. It’s a sucky fact of life that just about any complex product you spend money on will benefit a collection of rich sociopaths skimming as much as possible from the incomes of the people actually making the thing. Gotta vote with your wallet where you can, and vote the traditional way for the systemic issues.

thesmokingman ,

I pay for YouTube Family. I consume a lot of YouTube and I want to support the creators I watch. At its current price point, YouTube Family is reasonable. Several households in my family get ad-free YouTube for what is a reasonably low price point for each household.

If the price goes up much (eg if I were paying the single price of $11 per household), the creators I really enjoy continue to get pushed out or change content because of shitty ad rules, or they pull the whole “must be in the same household” bullshit I would drop it in a heartbeat just like I’ve dropped most streaming providers. Streaming has become cable and YouTube has been shooting itself in the foot by forcibly changing content for advertisers. I come to the platform for content, not advertisers.

WhyJiffie ,

Unfortunately that fee won’t stop google’s endless thirst for data mining and it’s manipulation through “personalized recommendations”, and through ads on any other website and mobile apps.

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