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YouTube is Losing The War Against Adblockers

  • YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
SaharaMaleikuhm ,

I’d rather not watch YouTube videos at all than videos with ads.

HappyTimeHarry ,

Gotta love when the article saying adblock-blocking doesn’t work is itself preceded by a notice to disable your adblocker

dsilverz , (edited )
@dsilverz@thelemmy.club avatar

I was looking at the comment section from the article and the following comment made me laugh loudly, thinking on how bizarre our current world is:

https://thelemmy.club/pictrs/image/237792b6-21c1-4b52-bbe7-722927c1127f.png

So a platform that is blocking adblockers is delivering an ad piece advertising an adblocker. Ha! That’s an ad I’d love to watch 😂

legendaryhero ,

Very noice

RangerJosie ,

Good.

Youtube is a wonderful thing. It’s a wealth of knowledge and resources unlike anything this world has ever seen.

And it’s ran by one of the worst, most predatory corps on the planet.

thesmokingman ,

I pay for YouTube Family. I consume a lot of YouTube and I want to support the creators I watch. At its current price point, YouTube Family is reasonable. Several households in my family get ad-free YouTube for what is a reasonably low price point for each household.

If the price goes up much (eg if I were paying the single price of $11 per household), the creators I really enjoy continue to get pushed out or change content because of shitty ad rules, or they pull the whole “must be in the same household” bullshit I would drop it in a heartbeat just like I’ve dropped most streaming providers. Streaming has become cable and YouTube has been shooting itself in the foot by forcibly changing content for advertisers. I come to the platform for content, not advertisers.

anthony ,
@anthony@lemmy.cif.su avatar

Sadly they killed Piped, and a lot Discord Bots in the Process…

TheOSINTguy ,

Free tube still works, android app is kinda buggy though.

0x0 ,

potential account suspension.

What account?

nobleshift ,
@nobleshift@lemmy.world avatar

YouTube has been a dumpster fire for many many years now and it continues its slide down.

Patreon would not exist had anyone over at YT had focus beyond the next two quarters.

Sooner or later an actual real contender will be created, and you’ll see YT’s knee jerk reactions with a surprised Pikachu meme in full effect.

legion02 ,

Patreon and sites like it exist as a hedge against YouTube banning your channel.

JustARaccoon ,

Until they start properly filtering ads they accept they get auto disabled in my side. No weird crypto or porn ads for me, thanks.

towerful ,

Even the shitty mobile ads of “someone watching prerecorded gameplay and commenting it”.
How obvious can you be?! “Oh wow, these 2 different people playing EXACTLY the same and saying almost the same thing”.
That’s not an ad.
Never mind that the gameplay in the ad is an extremely minor part of the game. The rest is some sort of city-builder with mtx shortcuts.

It’s just whaling

MrVilliam ,

Pro tip: open YouTube in Chrome, signed into your YouTube account. Allow the algorithm and your subs to continue recommending videos. Find one you wanna see. Copy link address. Paste it into Firefox with adblock, not signed into Google/YouTube. Prosper.

Just watched a YouTube video on my PS5 earlier today while cooking a food and saw for the first time that they will shoot an ad with a “next” button that skips to another ad, and then there’s a “skip” button countdown. Ridiculous. I wouldn’t bother with adblock if the ads were reasonable.

Here’s a free idea, YouTube: build in the ability to add videos to a simple temporary queue and then only put ads in at the very start or very end of videos so they aren’t intrusive.

palordrolap ,

That free idea reduces (potential) ad watch time which reduces money, so there's no chance they'll implement it.

If they thought they could get away with serving an ad every 15 seconds, they'd do it.

variants ,

what I do is open a containerized tab on firefox so that youtube has no history enabled and doesnt fill the page with obnoxious content then I search for what I went there for then I close the tab so everything is purged. for my subscriptions I use a container on my server that downloads their videos and ads them to my plex server so I can watch them there when I have time to watch stuff its all in one place

TheGalacticVoid ,

Watch time affects your recommendations, so this isn’t a great solution

MrVilliam ,

After watching, click do not recommend and say that it’s because you’ve already watched it. Problem solved.

PhAzE ,

SmartTube on the shield. Prosper.

yamanii ,
@yamanii@lemmy.world avatar

Here’s a free idea, YouTube: build in the ability to add videos to a simple temporary queue

You can have that by paying for youtube premium, they want you to sign up.

tabular ,
@tabular@lemmy.world avatar

Presumably the algorithm feed will stagnate or even deteriorate if it sees you ain’t watching what it’s suggesting.

Desistance ,
@Desistance@lemmy.world avatar

Good.

SuperSpaceFan ,

Who could have foreseen this? s/

SirEDCaLot ,

This battle was lost before it started. Sad thing is, if they weren’t so goddamn obnoxious with the ads it wouldn’t even need to be a battle. As it stands, YouTube without ad blocker is damn near unwatchable.

nobleshift ,
@nobleshift@lemmy.world avatar

Just like the rest of the internet …

0x0 ,

I remember when google search had one text-based ad. Bearable.

CileTheSane ,
@CileTheSane@lemmy.ca avatar

The guy who decided to start the battle increased ad revenue for a week so he got his bonus, that’s all that matters.
“I’ll glady tank YouTube’s revenue tomorrow for an extra dollar today.”

800XL ,

That’s just executives in general. And on the wayout they’ll leech a golden parachute.

mechoman444 ,

Absolutely! Everything on YouTube is somehow predicated to getting you exposed to some kind of advertising. Absolutely everything!

They’ve min maxed it so hard that without the various plugins that I use in Firefox YouTube would be almost completely unusable.

MrSoup , (edited )

They successfully broke almost every Piped instance.

jj4211 ,

I used to just watch YouTube at default, taking the ads as they felt like.

Now, no thanks. If I have to watch as many ads for as long as they mandate, I’ll just watch other things.

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