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Logitech CEO Wants to Sell You a Subscription-Based 'Forever Mouse'

During a recent episode of The Verge’s Decoder podcast, Logitech CEO Hanneke Faber shed some possible insight into the company’s view on one of its most important products. Saying that “the mouse built this house,” Faber shares the planning behind a Forever Mouse, a premium product that the company hopes will be the last you ever have to buy. There’s also a discussion about a subscription-based service and a deeper focus on AI.

For now, details on a Forever Mouse are thin, but you better believe there will be a catch. The Instant Pot was a product so good that customers rarely needed to buy another one. The company went bankrupt.

EgoNo4 ,

Logitech CEO can fuck right off.

Sendpicsofsandwiches ,
@Sendpicsofsandwiches@sh.itjust.works avatar

More like the never mouse, you can keep the monthly sub peripherals.

frickineh ,

And I want whoever came up with this idea to spontaneously combust, but neither of us is going to get what we want.

floofloof , (edited )

You know, a subscription-based, AI-enhanced mouse is exactly what I’ve been looking for. I’m so pumped! And for only $200 upfront plus a monthly subscription? Sign me up!

I hope they’ll also make it easy for me to top up my monthly mouse-click credit through an app that just needs to know my precise location and my contacts and be allowed to display itself over other apps for accessibility reasons. Hopefully I can even check my mouse’s status remotely through the app too, and adjust the colour of its LEDs to reflect my unique personality.

And maybe they’ll even be able to personalize my mousing experience so my mouse can serve me better, by anonymously tracking what I hover over and click on. That’d be fantastic. And if the AI could also use this information to notify me about relevant deals and offers from their trusted partners, that would be the cherry on top.

This is going to be great! Thanks Logitech - I love it!

PonyOfWar ,

I don’t see the point of this. Why would a mouse need constant software updates? I could plug in a 20 year old mouse and it would work just fine on my PC, no updates needed.

sunzu ,

There is no point... This corporate parasites justifying their new scam.

gibmiser ,

But like. AI. Ya know? Predictive mouse algorithm to make you clicky more gooder

Zak ,
@Zak@lemmy.world avatar

I use a computer a lot, and I have an expensive keyboard and mouse. I’m the target market in a sense; if there was a compelling enough upgrade to either, I’d probably buy it.

I can’t imagine what software features they could possibly offer that would qualify, doubly so as a subscription. I picked my mouse because it has lots of buttons, a responsive sensor, low-latency wireless, and it runs on a standardized replaceable battery. It would be hard to improve any of that with software.

MonkderVierte ,

Faber states that “[It] was a little heavier, it had great software and services that you’d constantly update, and it was beautiful.”

Updates!

cygnus ,
@cygnus@lemmy.ca avatar

Meh, I’m going to hold out for a subscription-based AI-enabled mousepad.

nobleshift ,
@nobleshift@lemmy.world avatar

With OneDrive …

jordanlund ,
@jordanlund@lemmy.world avatar

MaaS?

FlashZordon ,
@FlashZordon@lemmy.world avatar

Oh God if they put AI in the MX Master Mice then I’m boned.

Bishma ,
@Bishma@discuss.tchncs.de avatar

I’m curious what monumentally terrible ideas they have for adding machine learning or LLM features to HIDs.

I’ll go out of my way to avoid ever owning any of them, but I’m curious.

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