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shortwavesurfer ,

If they fully manage to block applications from viewing YouTube, then I will just stop viewing YouTube entirely. And I will figure out channels to watch on Odyssey and peertube. That will also be my last Google service since that is the only one I use frequently since I deleted my Google account two years ago.

misk OP ,
@misk@sopuli.xyz avatar

Making you leave is their point since you cost them money.

shortwavesurfer ,

True, but if enough people leave, then creators will start leaving as well, and that is something they do not want.

misk OP ,
@misk@sopuli.xyz avatar

Where will creators go to get those viewers back? TikTok?

shortwavesurfer ,

They will go where the viewers go.

misk OP ,
@misk@sopuli.xyz avatar

Where will you go?

shortwavesurfer ,

Primarily peer tube and odysee.

warm ,

Sounds great in theory, but won't happen. The internet is too consolidated now for the majority of people to give a shit, there's people buying YouTube Premium because of all this. Look at reddit, barely a dent in it after all the fiascos, twitter is holding on too. People don't care.

eluvinar , (edited )

At the scale youtube does things it doesn’t really cost them much. They actually have the servers, the bandwidth, often the power. It’s not like they get to sell a server if enough people leave. The savings probably do not even justify the effort (=cost) to unplug the server. And they still get many other benefits of having you as a user (getting to profile you, getting to push propaganda, getting to sell your information, maybe you send videos to friends who don’t use adblock, maybe you buy merch from creators making creators happier on their platform).

On the other hand this enshittification is ruining their monopoly, other areas of business (if you don’t need youtube, maybe you don’t need a chromecast? If you don’t need a chromecast, would you buy pixel phone, that can only do chromecast if samsung can do hdmi? Maybe you’re done with android? And if you’re on iphone, are you still using google maps, photos, search, keep etc?) and curing people who are addicted to the platform.

The eventual consequence of enshittification is always platform death. Which would be amazing, sadly the next platform is going to repeat the cycle.

rebelsimile ,

they’re going to spend $20 million in salaries playing Tom and Jerry games to try and get $7 from me that’s never coming…

misk OP , (edited )
@misk@sopuli.xyz avatar

At their scale and cost optimization it’s likely one of the few remaining holes to plug. I wouldn’t underestimate how many people try to block YouTube ads which adds up quickly. Whatever the benefit is from allowing people to keep draining their resources, it probably doesn’t outweigh benefits in the non-0% interest rate environment. Their monopoly is also nowhere near threatened and their biggest competitor could be banned in the US.

Icalasari ,

And yet it still can't figure out how to get past two adblockers at once

It's stupid that it works, but it works

CosmoNova ,

If it’s stupid and it works, it’s not stupid.

ivn ,

Why would you use two adblockers?

TheBat ,
@TheBat@lemmy.world avatar

Twice the protection

Double the security

PS: Doesn’t apply to condoms.

ivn ,

Twice the chances of being detected

Double the attack surface

Half the performance

It really does not work like that. If you need a second adblocker to block somethings just enable the block list of the second one in the first one.

In fact just use uBlock Origin and be done with it.

Icalasari , (edited )

Because so far, not a single YouTube update has let them get past it. Basically, I switched adblockers but forgot to uninstall the old one, then by the time I noticed, I had also noticed that the combination somehow, for some bizarre reason, ends up confusing anti adblockers to the point of not even getting "disable adblocker" messages. It's not something involving their blacklists either because they have the same blacklist (due to the aforementioned replacing one with another then forgetting to uninstall the older one)

ivn ,

I have only uBlock Origin and no YouTube update has gotten past it (except the first one for a few hours), I never get “disable adblocker” messages either. Also anti adblockers are not blacklist based.

Maeve ,

Yes. The day after I posted I'd been happily using piped for a few days, it stopped working.

Whirling_Cloudburst ,

We will find a way. Never give up or give in. Screw your shareholders!

HexesofVexes ,

Somewhere out there a CEO thought this was a good idea. All it seems to be doing is pushing people to other platforms (the younger gen moving over to tiktok and the older gens moving 3rd party or just offline).

dinckelman ,

While I agree, the amount of people who’d do this is negligibly small, compared to their total userbase. Obviously a bunch of people use ad blockers, but only a tiny amount of them have modified apps, followed by an even tinier amount of those people with fully custom frontends. For YT it might work out as a net positive, because the annoying blocks and reminders will just pressure people into paying for Premium.

At the end of the day, I could just stop watching youtube entirely, if this trend continues. I have nothing to gain there

Maeve , (edited )

Yes, been thinking I've just been substituting YT for * TV, and while the consumption can still be customized, it's still a habit that can be kicked. I bet I'll get more sleep and productivity.

  • Lol autocorrect
theneverfox ,

Several months ago, fresh off the high of following through on my resolution to leave Reddit forever, I made the same decision with YouTube. Once ublock stopped working, I’d try out peer tube, or maybe sail the seas

But ublock never stopped working. I watch more YouTube now than ever before, I got totally addicted as I binged in preparation to leave

At this point, I don’t know if it’d be good for me, or send me in a desperate arms race to get my fix

webghost0101 ,

I guess what there really winning is all those non tech-savvy people who currently have an adblocker installed because their friend helped.

pennomi ,

Good. Let their stranglehold die.

RonSijm ,
@RonSijm@programming.dev avatar

YouTube is bringing its ad blocker fight to mobile. In an update on Monday, YouTube writes that users accessing videos through a third-party ad blocking app may encounter buffering issues or see an error message that reads, “The following content is not available on this app.”

Yea, noticed that last week. Is already fixed again in latest revanced.

Rustmilian ,
@Rustmilian@lemmy.world avatar

Revanced will never die. Stand against the Goliath.

Yawweee877h444 ,

Vanced died. If revanced dies we’ll just get rerevanced. Ad infitum.

passepartout ,

Vanced died because they tried to generate revenue from it and made themselves vulnerable.

Also, unlike Vanced, Revanced doesn’t distribute modded youtube apks themselves.

sincle354 ,

Oh this? It's just a binary of assorted diffs and plugins to a yet unspecified target apk. Why yes, I will use the end product for personal, non-commercial use.

passepartout ,

Kind of funny if you read it like that, and while it certainly doesn’t make them immortal, it at least may make them last a while longer i hope.

sincle354 ,

It kinda comes out of the experience. There's an outstanding Github issue that notes that a specific version of YT Music is broken past a certain version. Most of the patches fail to apply and you just get the minor ones. You can use the version just before with no issues. How can you litigate against lines of code that don't even work? This is similar to the vulnerability that Yuzu gave up since they offered Patreon-exclusive updates to support a leaked BOTW:TOTK .iso. Easy to prove your intent there.

baldingpudenda ,

Didn’t know about the update. Thanks, just did it.

KpntAutismus ,

yup, noticed that revanced wasn’t working a week ago.

went into revanced manager, patched the recommended version, installed gmscore, done.

suck it youtube, i’m not paying a subscription to watch low effort vtuber edits.

cerement ,
@cerement@slrpnk.net avatar

“because that prevents the creator from being rewarded for viewership”

not like Youtube rewards creators for viewership either (and then lying to the advertisers as well)

queue ,
@queue@lemmy.blahaj.zone avatar

I think YouTubers make fractional pennies from Ads, and mostly only if its fully watched and sometimes clicked to go to the website. So if you get a 15 second ad, and skip to the content, you didn’t give the creators any money.

Also, shout out to those ads being horrible. My first time ever installing an adblocker was during a rapid anti-smoking campaign, that had body horror. 15 year old me didn’t want to smoke, nor wanted to after, but it was so disturbing that I learned how to avoid them.

Not even going into the disturbing or weird ads. One time I got an ad for a “Ching Chong Fing Fong shirt company” as a way of mocking Chinese people because their government sucks. Another time, I got a full 12 hour video by a Vietnamese couple just grilling in their backyard. No subtitles, not even sure if they were aware they enabled their videos to do that, or didn’t fully understand the process of uploading videos.

Anytime I see actual ads on the internet, not just YouTube, it just makes me go “I am perfectly justified in not seeing these weird ads.” I don’t give them any money no matter what I do, so why not have my eyes saved from bright flashing colors and scam artists?

RobotToaster ,
@RobotToaster@mander.xyz avatar

My first time ever installing an adblocker was during a rapid anti-smoking campaign

Those ads made me want to take up smoking out of spite.

Maeve ,

Ouch. Cutting off the nose to spite the face.

AutistoMephisto ,
@AutistoMephisto@lemmy.world avatar

That was the purpose. You see, Big Tobacco actually sponsors the anti-smoking campaigns, which does give them some creative input. They tell the writers to make them as annoying as possible.

Maeve ,

They started messing with me on YT. When Piped began giving me errors last week, YT suddenly started behaving, but nagging me to try YT again. Google is truly evil, and dasterdly to boot .

Maeve ,

If it hadn't been for ublock origin, I'd not be on YT this long

dustyData , (edited )

If I recall correctly, ever since videos could be called up as ads you can just pay for any video to be an ad, as long as it’s on YouTube, and it doesn’t have to be yours. I don’t know if this has changed, but an essays channel figured out that that’s the fastests way someone could target a competitor’s channel. Paying to have someone else’s video as an ad tanks that video ad revenue and discoverability instantly. Ad views count as views to the video and skipping an ad counts as a skip on the video which signals the algorithm to think that nobody wants or likes to see that video. Do it to enough new videos and you can entirely kill a previously profitable channel in a couple of months.

far_university1990 ,

TheSpiffingBrit did video on that.

Maeve ,

They could probably retain users simply by running ads every 10 minutes, rather than every 3 minutes.

Gullible ,

Money/s is the more used metric. Retention is secondary or even tertiary to money/s. Behold the algorithm, great and terrible, sheathed in robes of black and grasping sickle white.

theneverfox ,

Ah, but you’re one layer off. Projected/potential money/s (in the next 1-2 quarters mainly) is what is truly king.

It doesn’t have to be a good idea, it can be a terrible one - but good sounding words in the board room are what matter

“Hey, so we’ve decided to see if we can run 10 unskippable ads back to back. Simultaneously, we’ve launched a war on ad blockers. This time it will surely work because we found out you can ignore your customers - Elon Musk has shown us the way, he only lost bots with all his innovation. We expect people to get over it in 3 months and estimate we’ll lose 4 users. Between 10x more ads and half our users off ad blockers, we project 20x ad revenue next quarter!”

-Words of a future CEO, probably

dojan ,
@dojan@lemmy.world avatar

Oh but they don’t care about anything but short form content. If they could ditch supporting long form content today they would.

Maeve ,

The cold, hard steel of the sword of truth.

BubbleMonkey ,

Such a fantastic series :) (the books, not any of the garbage adaptations)

Maeve ,

This reply makes me so happy. The books are always better.

Krauerking ,

Nah they want lots of short form and also like 10 hour long videos that can play 200 ads in it that you forget is on in the background. They want tiktok and broadcast TV.

They really just want to show you ads.

PoliticallyIncorrect ,

microG, Newpipe and brave still working like a charm…

someguywithacomputer ,

I kind of already hoarded so many videos from youtubes last failed adblock crusade that I barely even use the real youtube anymore. Guess I’ll show my disapproval by improving my offline video caching system even more.

My search system doesn’t autosuggest results based on which videos have more boobs in the thumbnail but I’ll get over it.

treefrog ,

New pipe and inner tune still work fine.

Gormadt ,
@Gormadt@lemmy.blahaj.zone avatar

For now

metaStatic ,

exactly, it would be trivial to have a whitelist server side and now only ad friendly apps can access the videos. they only still work because it's worth keeping those viewers in the system for the time being.

mp3 ,
@mp3@lemmy.ca avatar

Technically NewPipe simply parses the website and is seen as a web browser from YouTube’s point of view.

That how they bypass the API’s TOS, they don’t use it.

Feyd ,

Trivial? What information does this whitelist hold that can’t be spoofed? It’s not like apps have to tell the truth about what they are.

passepartout ,

This is what current implementations like Revanced do. The endgame will be fullblown DRM. Until then, it will be a cat and mouse game.

wreckedcarzz ,
@wreckedcarzz@lemmy.world avatar

People do that? Just have their code go on the internet and tell lies?! This is a Christian internet!

(yes it’s /s)

eluvinar ,

exactly, it would be trivial to have a whitelist server side and now only ad friendly apps can access the videos. they only still work because it’s worth keeping those viewers in the system for the time being.

It’s not trivial to make sure over the network on a device you don’t control that you’re talking with an app you think you are talking with. Just look how multiplayer games fail to combat cheaters and resort to kernel anticheats, and then still fail to assure the players are actually using the legit application. It’s actually pretty much impossible in any open ecosystem, maybe possible on something like chromecast where you get to control almost anything (as long as someone doesn’t hack it to run custom firmware, like they do with every console ever).

Not only is this impossible, it always makes the experience for your legit users worse (but hey, if they are fine with the level of ads on yt today they probably don’t care if google were to mine bitcoins on their phones).

Chee_Koala ,

https://lemmy.world/pictrs/image/c38a1784-7a8e-440a-8ec8-1917f691dd34.jpeg

huginn ,

Same with revanced right now.

can ,

If they ever manage to kill it I’ll simply quit YouTube and be better for it.

huginn ,

I’ll be very sad to quit it but I will too.

I can’t live without sponsorblock

can ,

It would pain me to scrub through a sponsor without being to submit it to the database.

autotldr Bot ,

This is the best summary I could come up with:

YouTube is bringing its ad blocker fight to mobile.

In an update on Monday, YouTube writes that users accessing videos through a third-party ad blocking app may encounter buffering issues or see an error message that reads, “The following content is not available on this app.”

It also began disabling videos for users with an ad blocking extension enabled.

But now, YouTube says its policies don’t allow “third-party apps to turn off ads because that prevents the creator from being rewarded for viewership.” This appears to target mobile ad blockers like AdGuard, which lets you open YouTube within the ad blocking app, where you’ll get to view videos interruption-free.

“When we find an app that violates these terms, we will take appropriate action to protect our platform, creators, and viewers.”

This likely won’t come as pleasant news to all the users who watch YouTube through ad blocking apps, but it doesn’t look like YouTube is backing down in its battle against ad blockers anytime soon.

The original article contains 220 words, the summary contains 165 words. Saved 25%. I’m a bot and I’m open source!

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