Imperial, obviously: F(reedom)T(ons) and fractions thereof. 1FT is the amount of data that it takes to store the entire King James edition of the New Testament and the Bill of Rights as a PDF.
Cut to a younger me looking at HDDs in Walmart, and wondering why the fuck they were using much higher numbers than what the drive actually had. That’s when I learned the difference, and started grow my hate for advertising bullshit.
I know you asked about memory, but the computer I just assembled had a 750watt power supply. As an American I think we should refer to it as a “one horsepower power supply” instead.
Linux kernel guilty as well. It reports memory in “kb”, but digging through documentation, you will at some point see that they actually mean KiB. The “kb” would be 1000 bits.
I’ve seen so many products advertised by how many “songs” or “movies” it can hold. Never mind you can encode the same movie to be massive or small. So I think we’ve found the right answer!