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____ ,

There’s also zero reason for me to ever set foot in a Chipotle when we’ve two different local chains, one primarily sit-down and one primarily food truck-based, offering broader menus, safer food, and better food - along with all the miscellaneous one-offs that one would expect in a city of any size.

(Shout-out to Moe’s, for anybody in Chambana!)

SirEDCaLot ,

If it was just 10% of restaurants skimping a little, the effect would not be nearly enough to show up on quarterly financials. The fact that he addresses this at all, and the fact that it is big enough to show up on financials, shows that it is a significant company-wide issue. I also note the weasel word, over 10%. That could mean 100%. My guess is the vast majority if not all of their locations were skimping, because corporate told them to. And now suddenly they realize they lost customer good will, and a lot of people just stopped going. It probably shows up in focus groups, if enough people said I used to eat Chipotle but they started skipping on portions so I don’t go there anymore, they realized they lost people. And an announcement like this is necessary because those customers aren’t going back to the store and won’t see the larger portion.

AmidFuror ,

Thing is, the burritos are already really large. It's more than a dinner portion by itself. Everyone here wants to make fun of Americans for being fat, but then they bitch when their 1400 kcal burrito is now 1200 kcals.

Lost_My_Mind ,

Well, ya know what? Hope that 10% savings really helped you. Because between diminishing portions, diminishing quality, raised prices, and health issues from contaminated food over the years, I’ve stopped going. Like, completely. Used to get it once a week or so. Now I haven’t had it since before the pandemic.

And I’m not the only one. My local chipotle in 2005 would have a line wrapped out the door, and down the plaza to 2 shops down. Just a continuous line, at all times, and you KNEW it’d be 45 minutes before you get your food.

Now most of the time when I walk by, I’ll glance inside and see no line at all. I could walk right in, and order. No waiting. I COULD do that…but still no.

Fredselfish ,
@Fredselfish@lemmy.world avatar

I never eaten their food. So guess I missed nothing.

Lost_My_Mind ,

You missed the bloody underwear phase of the 2010s.

stiephelando ,

The what

Zorsith ,
@Zorsith@lemmy.blahaj.zone avatar
____ ,

There are three restaurants I distinctly remember long-term as health risks: Chipotle, Chi-Chis (decades ago), and Jimmy Johns.

The first, I still consider a risk. The second is long gone, and exists only as branding for salsa and the like. The latter, made a concerted effort to get rid of the one risky part of their product which couldn’t be cooked or otherwise sterilized (sprouts, by definition) and to my knowledge hasn’t had a large-scale problem since.

JJs is the only one that handled it even remotely correctly, after either the first or second outbreak, by straight removing the risk. They’re also the only one of the two remaining above that I’ll patronize. I’ve never eaten Chipotle, and it strikes me as highly unlikely that I ever will.

polonius-rex ,

ceo is subscribed to penguinz0

KoalaUnknown ,

Tip for chipotle: just order the kids meal, you get two tacos, chips, and a drink for less than $6 after tax.

FlyingSquid ,
@FlyingSquid@lemmy.world avatar

There used to be a place in the town where I grew up that advertised “burritos as big as your head,” but they did not take large-headed people like myself into account. The burrito was smaller than my head.

AbidanYre ,

Lionel Hutz would have taken that case for you.

FlyingSquid ,
@FlyingSquid@lemmy.world avatar

I would have sued, but they were damn good burritos.

SeaJ ,

There is a place here in Seattle that has pictures of their burrito grande next to babies and they are of equal size. Somewhat ironically the restaurant is name Gordito’s Healthy Mexican restaurant.

FlyingSquid ,
@FlyingSquid@lemmy.world avatar

By ‘healthy,’ they clearly mean the portions.

paraphrand ,
FlyingSquid ,
@FlyingSquid@lemmy.world avatar

Yes! La Bamba! Was it a chain?

paraphrand ,

I’m not sure. I only knew of it being in one spot in Madison.

FlyingSquid ,
@FlyingSquid@lemmy.world avatar

Then yes, because I was in Indiana.

esc27 ,

At least those folks get some food. The chipotle near me tells people to order online and then does nothing until hours after the food was due and people complain.

Alexstarfire ,

I don’t eat at Chipotle but I respect the CEO for admitting it.

sunzu ,

Why... These allegations been around since at least 2021...

He is only doing this because all the negative attention they got recently on youtube with million plus several exposes..

This is limp dick PR after they got caught

Alexstarfire ,

Causer I’m a bootlicker.

GBU_28 ,

? Most companies would never address it.

Celebrate positive while not forgetting the negative.

sunzu ,

“We certainly know consumers are more wary — and weary — of pricing and we’re going to continue to be consumer-led in our pricing decisions as we look forward to 2024,” Chief Financial Officer Ian Borden said.

https://www.nbcchicago.com/news/national-international/mcdonalds-ceo-shares-new-message-amid-viral-complaints-of-rising-fast-food-prices/3351296/

Clearly they realize people are getting serious about voting with their money. And they don't like it.

There is a lesson in there folks.

GBU_28 ,

Seems like a normal, if a bit slow, response from a business seeking to retain or regain customers.

Glad to see it

lemmeout , (edited )

The link is about something else. Does no one actually click the links anymore?

Edit: The link is a video for me when I click it: something like cbsnews.com…master.m3u8. Seems to be issue with my app. Sorry about that.

vxx ,

We did read it. Don’t know what your issue is, but it seems to be an issue not affecting us.

Alexstarfire ,

Link goes to the correct article for me. Not sure why it took you elsewhere.

subignition ,
@subignition@fedia.io avatar

I double-checked the article's comments page from your instance's website, and it seems to be displaying correctly. If you are using a mobile app, you may want to consider filing a bug report with the author.

Samvega ,

The URL ends with chipotle-portion-order-size-bowl-ceo-brian-niccol/, which is clearly correct.

Ashyr ,

I wonder how bad their financials are if the CEO is publicly speaking out about this problem.

Chipotle used to be my favorite restaurant, but the last time I ate there was probably 2019. It just stopped being worth the effort of trying to get a full bowl.

Reverendender ,

It shouldn’t really require effort. If I wanted to expend effort, I would cook this shit at home. Which is what I actually do do, because fuck fast food price gouging.

Phenomephrene ,
@Phenomephrene@thebrainbin.org avatar

I stopped going there after they required ordering via their app. Not sure if that was a policy everywhere or just around here. I use apps to order at a lot of places, but I'd tried using the Chipotle app previously and found both smaller portions and that their error rate was higher than I was willing to deal with. If I can't walk in and watch my order being made so I can make sure it's correct, sorry, I'll go somewhere else.

player2 ,

Was that during COVID? I regularly eat Chipotle around the US and I’ve never encountered this requirement, I always order at the counter so it is fresh.

Phenomephrene ,
@Phenomephrene@thebrainbin.org avatar

Yeah, that's when the requirement started. I'd tried the app before that and that was when I decided I wouldn't use it. They kept the policy around long enough for me to completely give up on them. Not actually sure if it's still a thing around here. Not super urgent for me to find out. I go to Pancheros now for a quick service burrito analogue.

WraithGear ,
@WraithGear@lemmy.world avatar

I want to know what they did with the rice? Like it’s mushy and or has the wrong flavor. I think it used to have some lime juice in it, but now the rice being bad just overpowered the whole thing.

CosmicTurtle0 ,

I remember that chipotle was the restaurant for college campuses. Early 2000s and into the 2010s. But then…it became shit.

Other companies came in and they were better and cheaper.

Now I only go to Chipotle when I’m on the road and literally can’t find a better place. Hell, I’ll go to McDonald’s before I go to Chipotle.

They fell so hard.

Bishma ,
@Bishma@discuss.tchncs.de avatar

There’s a local cart that does burrito bowls and half the positive reviews say something like “its like chipotle used to be”

Marduk73 ,
@Marduk73@sh.itjust.works avatar

The food is always ice cold too.

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