Don’t worry, they will repopulate the earth with their billionaire genius genes once we all die and they return on their rockets and emerge from their sweet underground bunkers.
They’ve been making people redundant left right and centre for the last few years. They overstretched and overhired after going public and are now being bitten by recession and terrible decisions, of which the recent licence fiasco is just one.
That's it exactly. In addition to over-hiring during COVID, the massive spending spree from a ton of over-inflated, short-sighted acquisitions ever since the IPO absolutely demolished the company's budget. Cutting Weta Digital was only the tip of this latest iceberg.
Given how stagnant the engine has been over the years, I wonder the same thing. So many people over there yet so little value being added to their game engine.
They offer enterprise level support for their engine and also have a lot of mobile focused development. They have their own in house ad provider and dedicated a bunch of man power to monetizing mobile as much as possible
I think they bought some comany that could help them get into the CG movie sence like what unreal is doing with disney and the likes. The new CEO is try to focusing on the gaming aspect of untiy so they are selling off some parts of the acquisition. I think they mostly kept the IP but are liquidating everything else.
In addition to this, I saw some nieces ~8 and ~4 years old on Thanksgiving, and their parents have given them tablets (because that’s a fucking great idea). Watching them play games on them with ads after every single level, and watching their reaction to the ads, hammered in that they are the target audience for the inane mobile ad mess.
Obviously the ad tactics work on some adults, but they are pure crack for the young kids. “I don’t know why they keep showing us these people who don’t know how to play the game! Mama, can I play (blah)?”
There’s a fella on YouTube who talks about game development and stuff. He has a well-respected game out somewhere, and he dropped a bombshell that you probably need to hear.
They took their game, on a PC and consoles, out to some sort of convention to show it off and get some feedback from potential customers, namely, young children, Alphas, 6-12 ish.
He said that every single one of them ignored keyboards and game controllers, shoving them out of the way, not even understanding what they were for, and immediately started swiping their fingers on the screens, assuming they were touchscreens. So yeah.
I take issue with that “we’re old” conclusion, not because I’m not old (I am), but because it implies touch screens are a replacement for keyboard/mouse or controllers in gaming. They aren’t.
They limit input to various touch actions on the screen, lack precision (in a way that varies depending on your finger size), don’t give tactile feedback (which is an important part of natural touch and helps with the precision thing), and obscure whatever is on the display when you put your finger there to touch it.
Exposing kids to good games might reduce their susceptibility to ads for shitty games. Also teaching them that just because you see “someone” failing in an obvious way doesn’t mean you need to go and prove you can succeed. It’s just bait.
It implies no such thing. Aside from being tongue in cheek it meant only that it is more common for them to encounter touch screen interfaces than other traditional HID’s. Which is covered by a lot of data. It may well be that keyboard and mouse are better devices.
All I’m saying is if some kid was shown a rotary phone and said they didn’t know what it is, it would be a bit silly to be surprised by that.
Well you gotta stay ahead of the competition somehow. And nVidia is nVidia. They do this kind of thing all the time, until it can be proven. Sadly this will have very little repercussions. They will settle outside of court for some lofty sum of money they can easily afford and job done keep doing it. I assume this is another reason why they will never open source their drivers.
NVIDIA is pouring billions into scientific research. They’re not trying to stay ahead of the competition by stealing secrets, they are the ones doing the groundbreaking research
Sure, every company invests at least to a degree into R&D, that’s how you stay ahead but this is not the first time nVidia has been caught doing shady stuff. For them it’s biggest income for least amount of effort users be damned. This video albeit old and outdated does a good job at illustrating how nVidia loves abusing their position and just how malicious they are given the opportunity.
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