Schorsch makes no apologies for his business model, calling it “combination journalism.”
A combination of journalism and not journalism?
"I don’t think I’ve ever held myself up as a journalist.
So JUST not journalism.
“I publish the work of other journalists,” Schorsch says.
Journalism, then.
“We’re setting new rules,” Schorsch says. “We’re very much a niche property that attracts advertising and sponsorship and partnership arrangements with people with whom we interact with, if not cover.”