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Ad industry initiative abruptly shuts down after lawsuit filed by Elon Musk’s X

The SLAPP seems to working as intended.

An advertising industry initiative targeted by an Elon Musk lawsuit is “discontinuing” its activities and has deleted the member list from its website.

Stephan Loerke, the CEO of the WFA, wrote in an email to members, seen by Business Insider, that the decision was “not made lightly” but that GARM is a not-for-profit organization with limited resources.

Today, the House Judiciary GOP’s official account on X called GARM being discontinued a “big win for the First Amendment” and a “big win for oversight.” X CEO Linda Yaccarino also applauded the news.

Sequentialsilence ,

Can someone explain like I’m dumb? This sounds bad, because a non profit is being bullied into shutting down because of a lawsuit, but it’s also being hailed as a first amendment win, which sounds like the opposite of what is happening.

macaro ,

The Global Alliance for Responsible Media (GARM) is a cross-industry initiative established in 2019 by the World Federation of Advertisers (WFA) to help the industry address the challenge of illegal or harmful content on digital media platforms and its monetization via advertising. wfanet.org/leadership/garm/about-garm

Sequentialsilence ,

So it shutting down because of this lawsuit is a bad thing. I wonder if the advertising industry will come up with anything to replace it.

Bishma OP , (edited )
@Bishma@discuss.tchncs.de avatar

Republicans call it a first amendment win because GARM would tell advertisers when their ads are running on platforms along side dangerous or illegal content. And they equate being given carte blanche to spread any and all harmful content on social media with free speech.

Sequentialsilence ,

Gotcha thank you. So standard Gaslight Obstruct Project going on.

gAlienLifeform ,
@gAlienLifeform@lemmy.world avatar

If there is ever a blindingly obvious moral and utilitarian imperative to stand up for what’s right, you can count on the advertising industry to do the opposite

e;

https://lemmy.world/pictrs/image/74ef5b1b-379f-472f-8158-546d8c0075da.png

MediaBiasFactChecker Bot ,

Ars Technica - News Source Context (Click to view Full Report)Information for Ars Technica:
> MBFC: Least Biased - Credibility: High - Factual Reporting: High - United States of America
> Wikipedia about this source

Search topics on Ground.Newshttps://arstechnica.com/tech-policy/2024/08/ad-industry-initiative-abruptly-shuts-down-after-lawsuit-filed-by-elon-musks-x/

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