It was fine until the SC immunity ruling. Nobody was reading the 900 page policy book, and it sounded like conspiracy theory crap to normal folk.
This was actually very clever, since there’s so much braying about conspiracy bullshit everywhere, most not-terminally-online people just react with eyerolls to anything that sounds too outrageous, which this did. Remember that the prevailing wisdom out there is that politicians are liars and both sides exaggerate to score political points, with us calling them fascists and them calling us communists, etc etc.
But then the SC came around and said Presidents get to commit crimes. This is a simple principle everyone can understand, so it can be communicated very easily, and that’s exactly what happened. And lo-and-behold, it was not an exaggeration, that is exactly what the SC said.
This made everyone take the proj 2025 thing much more seriously, turning what had been fodder for supporters and under-the-radar for everyone else into a pretty big across-the-board loss. John Roberts and his more “moderate” conservatives essentially torpedoed the Heritage Foundation. lol
The real question for future historians will be: Did he do it on purpose? Before that ruling, the nation was largely sleepwalking towards authoritarianism. Now it’s a fight, and that SC ruling was the tipping point, a bit of an “is this what you want?” sort of wakeup call. I don’t think so personally, but it’s a fun question. Either way, the two things combined into a collosal self-own for the authoritarian movement.