It makes you wonder if it even matters if you stay on the page for the ads to pay. If it’s just page load, then they don’t care if you read the article, in which case the system is incentivized to have them only focus on headlines that will drive click-through.
Because I’ve noticed similar things, where it’s functionally impossible to read the content on phones, which you’d think would be a primary demographic, if you cared about presenting reporting.