I bet the first thing these companies will do is what they do for orange juice. Take sugar out of whatever fruit thing a product has and concentrate it into their products. Orange juice has no added sugar because all the sugar they added came from oranges.
Adding fruit for sweetness or flavour should probably be counted as adding sugar.
There’s definitely a line to draw somewhere, but nobody is adding whole grain to make things sweeter. I think.
Fruit is healthy, but full of sugar. Without the fibre from the fruit itself, fruit juice is basically just sugar and some vitamins. Better than HFCS, yes, but still added sugar imo.
This is maddening. It’s not just Big Food that’s in on the “fat is fine” bandwagon. My gym, a YMCA, likely once upon a time had “fitness” instructors who would help you craft a workout plan. Now that’s all gone, and they have “wellness” instructors instead, who happen to be, at my gym, two very obese people clad every single day in 100% stretch-wear. Of the TVs in the weight/cardio area, half are tuned to professional sports and the other half are tuned to “cooking” shows - Chef Fatso hawking his/her wares to all the “food” addicts in the room and sending the message loud and clear: “eat whatever tastes good, eat as much of it as you want (the more the better), and don’t let anyone make you feel bad/weird for doing so”. There’s no question that today investors are backing fat and overeating whereas there was a time in the not-too-distant past that they were backing fitness and controlling (meaning, restricting in some way) dietary intake instead.
Once Upon a time when people watched more TV, there were tons of tele marketers selling crap of all sorts (weight loss supplements, mattresses, weight gear and whatnot) and I always rolled my eyes and switched channels.
Now influencers are their evolution and for some reason managed to escaped the stigma of being tele marketers because they make edited “cool” videos that also show some fun thing.
This is very annoying, but I’m not sure what can be done, besides trying to inform friends (which lately seems to have become impossible with the rise of fake news and the empowering feeling that people “are doing their own research”)
Advertiser’s took over all spaces and nobody seems to see it anymore. Early 2000s people had more awareness because mass media was weird. But once we got podcasters ad reading for pocket pussy it was all over. Just think how much of our 24 hr day is spend in to vicinity of some type of ad. Its close 100% of all waking hours now. We are consumers