I suppose they have slightly more utility as pillows than beanie babies ever did. They are popular and collectible but I don’t think they are anywhere near what beanie babies were at the height of the craze.
Like I’m not even kidding, the local news would have a weekly beanie baby report, where they would interview someone in the community with a rare or expensive beanie baby. Or who was donating Bernie babies to the starving troops in Madagascar or some shit.