I think that’s the intention, and it’s laudible, but in my experience it’s become something of a racket. An industry of consultants exist to receive money from corporations to launder their images. I think some of their recommendations are good, but ultimately it seems tokenizing and designed to brag about the fact that a board room full of ruthless Harvard grads isn’t all white men.
It seems highly performative. I haven’t seen credible evidence, for instance, that having more queer people on the board of a fossil fuel company changes their behavior or the long-term consequences for the poor families forced to live next to the company’s pollution.
I don’t mind these programs. I just think they’re a money maker and branding exercise rather than a genuine tool of change.
Now, socially responsible investing: that’s a conservative bogeyman that I think has some teeth.