I’m not saying it doesn’t hurt him at all, I’m saying it doesn’t hurt him anywhere near enough.
If Tim Cook pivoted to getting many times more of his personal income from political scams than from Apple, then your comparison MIGHT make sense, except even then it would be very far from an apples to apples comparison, pun intended.
He’s built his entire reputation on being a successful businessman.
He’s built his image on PRETENDING to be successful businessman and then pivoting to leader of a Christofascist cult.
He was never good at business (as evidenced by losing a billion dollars total in a decade where every other ultrarich person was profiting like crazy) and he no longer needs the real estate empire.