Oh we could expect that but celebrity gossip crap is easy to churn out, and it brings in the clicks. Then they get to cover the response to the gossip crap for even more clicks. It’s a never ending tower of crap because crap sells and too people can’t be bothered to exercise some news media intelligence.
Personally, I try to steer clear of the gossip and stick with publications that aren’t doing the click bait headline and provide quality coverage.