Yeah the way she kind of bullies Hermione with the whole ‘SPEW’ thing was so off. First, Hermione had style and was a genius. I think she would know that ‘SPEW’ is a bad acronym.
Also, making everyone turn away from her and no one supporting her - she didn’t need to really make it like that at all. Why couldnt the org have a cute name and Hermione and like Lavender Brown etc all get together to try to coordinate better working conditions for the elves. This then would later help with the plot involving the DA. It’s literally a fantasy and Harry gets magical hero results all the time. It’s just such a weird part of the books and negative when it really didn’t serve any purpose to be negative. Except to be shitty to lady activists.