Nike’s growing private jet use sets the wrong tone from the top, said Charles Elson, founding director of the Weinberg Center for Corporate Governance at the University of Delaware.
“It’s, ‘Do what I say, not as I do,’” Elson said. “Flying private aircraft all over the place certainly isn’t a bold action in support of climate responsibility. That’s the problem. Your actions and your words seem to diverge in unflattering ways. It is not a good look.”
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While Nike’s corporate jets have been generating more carbon, the company last year recorded a 65% decline compared to 2015 in emissions from another source: commercial air travel by rank-and-file employees.
Four former employees said the company has restricted worker travel in recent years.