ULA I believe said reuse would be profitable for them after 12 launches. For SpaceX, it’s likely lower since they’re built more from the ground up for reusability. But they’re up to reflying 20 times, so it’ll be even more profitable for them.
Also, starlink latches have been on older boosters, pushing the max reuses. So they benefit much more from reusability than the average falcon 9 customer.