BK opened up in my country with slightly higher prices than McD and slightly better burgers.
Then McD went up to match and now BK has also gone up again
And then there’s Hesburger which makes McD and BK seem like gourmet food, but has increased in price to keep up with them. It’s getting to the point where there are somewhat nice restaurants that give you a real fucking meal for maybe an euro or two more than a BK meal lmao