xenomor , 11 days ago

I can confidently say that every single corporate initiative like this always eventually reveals itself as just a feel-good public relations veneer designed to dress up business as usual. Even if some of the individuals working on these things believe they are accomplishing something, the organization never, ever really means it. Purely capitalist systems simply cannot and will never be able to organize meaningfully around goals that require long-term planning. Those systems are fundamentally oriented toward goals that span quarters, maybe occasionally years, but nothing longer. The only chance society has for meaningfully planning around climate issues is through government. Until people assert themselves (via governments) as a check on those corporate systems, we will continue to suffer through an ever-degenerating dystopia dressed up by glossy corporate lies like the ones Nike marketed for years.