So, at some point, Reddit was going to have to be generating a return. Spez or no spez.
I don’t particularly like the route they took – killing the third-party clients was annoying and I think that there were ways to be a profitable super-forum site and still have third-party clients. But it was gonna be something, and whatever they did – more ads, selling data on users, only providing some functionality to paid users – was gonna be unpopular.