Hatchbacks and vans are enclosed and not fun to haul stinky stuff and aren't conducive to hosing out after.
The main problem in the US is companies not making Coupe utility sized vehicles like the Subaru Brat or the El Camino. Small and light vehicles with beds. I would love a small AWD electric or hybrid truck that size that has good mileage for commuting and just enough convenience for moving cumbersome and stinky things around. The Ford Maverick is a move in the right direction, but is almost a midsized truck instead of going full on compact.