It’s interesting because no one could believe Alex Jones or any of these greedy mega/maga church leaders if they came at it neutrally, they believe because they want to, because acting like they believe it benefits them.
But then such a cult gets built up you start getting true believes who are so caught up in the cult that they can’t think anything else. People feel the need to prove how much they belive so they join these crazy groups and movements, they love putting on a big show of being a warrior for the cause but of course they don’t want to actually mess up their life because then they wouldn’t need the excuse to be selfish… So they do meaningless things like go to protect the boarder knowing full well what everyone knows - it’s just some roads with gates there’s nothing interesting or even slightly dangerous there.