Honestly, I like the fact that I could hold and eat this while doing other things at a BBQ. It would also be useful if there’s not a lot of seating for everyone.
I am a sucker for turning normally-sweet treats into savory ones, though - I turned my cinnamon rolls recipe into a cheesy rolls recipe a few years ago, and I consider it one of the best ideas I’ve ever had, so maybe it’s just me.