This is one of the reasons why I strongly believe that if you want to do any kind of art and are passionate for it, you should never make your income depend on it. It’s why even though I’ve studied Masters in game development and was always passionate about games, I work as a Red Teamer in cybersecurity instead, and then work on my games as a hobby.
And especially if we’re talking about games, where you can just get a regular IT job as a programmer that pays more than you will ever make (assuming you don’t get to work on a AAA project, but the you basically have zero agency about the game and are still just a code monkey), the best course of action (which I regret not doing, but my classmate did and is a lot better for it) is to just take advantage of the fact that IT pays comfortably, but instead of just making more money just work parttime for a “regular” pay, and use the free time for your projects.
But every time an art becomes business, it will inevitably suffer for it. There are rare cases of small indie studios getting lucky to be able to uphold their vision and still earn enough to afford paying their employees comfortably, but sooner or later you get into a point where you just have to start considering stuff around marketing that’s totally unrelated to the art in itself, but usually forces you to compromise your vision
I’m actually pretty glad that generative AIs will probably really soon replace most of the artists required for mass production of such big budget commercial titles - because then the only option of someone who wants to do that kind of art will be a smaller indie studio or a hobby project, which may not be as successful and will probably end up as a niche, but it will also mean that a lot less artists end up with their passion sucked out and destroyed by execs forcing them to do shitty generic money grubbing stuff - because that will be done by AIs, and keep on being as generic as it is now.