And people forget that Netflix’s original model was also sneakernet. Before streaming was viable they would physically mail you a DVD, which when you were done with you had to drop off someplace or physically mail back. The difference with Netflix was that if you didn’t give the disk back they’d whack you for a (rather inflated, as I recall) purchase price for the movie. DIVX would just disable your ability to play it until you coughed up, obviating the need for a return trip for the disk.