I mean, this is a nice sentiment in the abstract, but in actuality, we kind of are if we want the product to continue to exist
Except what made the product attractive to the consumer are the very things making it unprofitable. Minimal ads, unlimited streaming of any and all music you want. Without that might as well stick to terrestrial radio, at least that doesn’t use up your mobile data.
What I genuinely don’t understand is how you can simultaneously say that Spotify shouldn’t exist if it’s not economically viable, and at the same time, you’ll also criticize them for any attempt to make it economically viable. If Spotify shouldn’t offer the free tier because it’s not viable, and you’ll also attack them if they stopped offering it, what do you actually want them to do?
The point you dismissed as a “nice sentiment in abstract” applies here: it’s completely irrelevant to the consumer. If Spotify dies we will just go to Apple/Amazon/Youtube Music, and if they all die that’s then iTunes and MP3s get to make a comeback.
Spotify’s profitability is Spotify’s problem, no-one else’s.