A New Low: Just 46% Of U.S. Households Subscribe To Traditional Cable TV

The “cord cutting” trend cable execs spent a decade claiming was a fad just broke another round of new records. According to Leichtman Research, major cable TV providers lost another 1.7 million subscribers last quarter, as users flock to streaming, over the air TV, TikTok, or, you know, books. Roughly 17,700 customers cut...