I have never used the site either. But a lot of people and information is tied up in. I wish it wasn’t so, but as long as his platform has a large amount of public discourse taking place there, it’ll garner attention.
I wish he’d never bought it. Life would be better for us if that were the case. But, at the moment, this dumbass has an outsized affect on the lives many people online and that will keep getting attention.