I don’t fully agree. I buy premium. As long as they keep it ad-free, it’s a vote for a better business model, for platform, creator, and user alike. YT has had that option for years. Up to now, it was essentially voluntary.
It’s time to leave the ad-funded internet entirely behind us, and move to platforms like Nebula, Floatplane, Proton Mail… And yes, even YT Premium. I’m just keeping my fingers crossed they don’t pull a hulu and try to double dip on both a sub and ads.