Why did Zuckerberg choose now to make this announcement and publicly reveal the inside play?
There’s actually a tidbit that the author notes that points at the obvious reason for it.
In his letter to Congressional investigators, he flat-out said what everyone else has been saying for years now.
In 2021, senior officials from the Biden Administration, including the White House, repeatedly pressured our teams for months to censor certain COVID-19 content…
The author then goes on to say though:
A few clarifications. The censorship began much earlier than that, from March 2020 at the very least if not earlier.
What’s significant about that? Trump was president then.
So Zuckerberg is rather obviously trying to pin entirely on the Biden administration a set of policies that were already in place under Trump.
To what end? Obviously to do the same thing he did in 2016 and 2020 - to overtly promote Trump.
This particular one certainly not coincidentally plays into the whole Republican narrative that the Democrats are oppressive and dishonest, which in turn is meant to provide a context for their intention to dispute the election results when Trump loses. Zuckerberg is simply doing his part to further that narrative.