That all comes up in the article. The core idea the author is getting at is the general ease of fabricated situations is coming in a new way that previously hasn’t been a couple clicks for the average user. Think less about political turmoil (propaganda has existed as long as there as been politics) and more about how your Karen aunt can add a worm to their Google review for spaghetti. Most people won’t learn Photoshop, most people can click a few buttons.
I think it’s still important to consider the tomorrow we’re being thrust into even if we could do this on a smaller scale yesterday.