This kind of shit is why Googles (and anyone else that tries it as well) ever increasing push to put a layer of ads into anything is so off putting to me. Sure ads are annoying, but they are also probably second only to social engineering as the method for someones device and accounts getting compromised.
I personally will not go back to the days where just the act of visiting a website and clicking on nothing has a good chance of loading some Javascript and infecting my browser or whole device with the drive by malware of the day because the shit heads that run the site are to lazy to vet what they are letting their site call out too and the third party ad networks are to lazy to vet what sorts of things they are allowing their ad networks to serve.