Although, I do think them providing “better” service is subjective.
Sure, better is always subjective
But there’s a reason it’s way more popular for short form video than anyone else despite coming after them.
It’s basically vine, right? Vine had an “explore” page, right?
Sorta. It’s short form video but vine was locked to 7 seconds. TT is anything up to 3 minutes.
But beyond vine: the “for you page” of Tiktok is an algorithmic beast unlike anything else. It is miles better at training to your likes than anyone else manages.
It seems like their main money plan besides ads is shopping. That’s been their major push for a year or so now.
With social media companies and ad tech in general it’s safe to assume that they’re all merciless and cutthroat. They will do anything to profile you better, short of the existentially illegal shit (IE the company would cease to exist if they were caught. Think breaking into your house).
That’s why it’s always hilarious when people tout whatsapp being e2e encrypted