i’ve used Chezmoi for years now pretty successfully. works on my Mac and Linux machines. it probably could be made to work on Windows. i am transitioning to NixOS, but i’ll probably keep using it anyway, since i still have Macs for work (and because they’re great laptops don’t @ me). the only real downside is that it only works for the home folder, so i have to manually control stuff for /etc, but i generally prefer user configuration for most tools anyway.
i had messed around with Ansible for this in the past, but i didn’t really like it for this use case. it’s been a while tho so it’s hard to say why.
not to pile on, but you might also look at GNU Stow. i decided against it, but it’s there.