There is a (non-meme) reason why Prompt Engineer is a real title these days. It takes a measure of skill to get the model to focus on and attempt to solve the right question. This becomes even more apparent if you try to generate a product description where a newb will get something filled with superlative lies and a pro will get something better than most human writers in the field can muster for a much lower cost per text (compared to professional writers, often on par or more expensive than content farms). AI is a great tool, but it’s neither the only tool (don’t hammer in screws) nor is it perfect. The best approach is to let the AI do the easy boiler plate 80% then add that human touch to the hard 20% and at most have the AI prepare the structure / stubs.