where does AAA even come from. Is it like michelin stars and the american automobile association started it. If not why don't I hear about the AA or just A or B or C or D games. They should do like the recording industry and have categories based on amount sold and I would limit sales for full retail price. Once they set the price as what they think of it then they only get credit for those who pay full freight. Just to limit deeply discounting to pump the numbers and maybe to encourage a reasonable starting price.