The fediverse is not “an emerging market”. It is in fact, competing for market share with the likes of Facebook. They don’t give a shit about the technology, they just need the users. They feel threatened that people are jumping ship, and the best thing they can think to do is make sure they own the alternatives. Facebook will use its size and power to essentially turn mastodon into a Facebook client. In some ways I admire your optimistic outlook, but I cannot share it.