I love his channel - great, informative, no-bullshit, and a fellow British YouTuber doing short-form content that can be watched over a lunch break or while hungover or whenever.
What really got me interested were his appearances on Computerphile - there’s a playlist and I’m sure someone will post a better link - but he takes the raw science of it and explains it really well.
Good luck to the dude. Sales in red shirts and grey hoodies will fall through the floor.