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michaelmelanson ,

The Wikipedia article says it’s derived from the term “rice burner” and talks about the history of the term.

en.wikipedia.org/wiki/Rice_burner

I can say I first heard the term about 20 years ago about cars with unnecessary decals and accessories, and it definitely had a racist connotation then.

I certainly wouldn’t use the term myself and I cringe when people use it here.

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