I work in the IT field and in the last 5 months or so the amount of users getting into sticky situations (fake virus warnings, notification hijacking, etc) has skyrocketed. I kept thinking they were visiting shady sites, but finally I found out it’s the ads on google search results. It’s ridiculous how shady the ads are and I completely blame google. The notification feature in chrome is the stupidest thing ever with how easy it is for sites to take advantage of ignorant users.