Growing up in the area, there were years where we'd bring our whole family up to the curbside of the #RoseParade and camp out for a day or two ahead of time. Just floats, bands, equestrians.
It's a little weird to see them going for the Super Bowl type-spectacle now. I'm both impressed & disgusted.
Esp with Honda as a sponsor, we get really auto-oriented BS in the beginning. #HappyNewYear
