Paramount, Sony, 20th Century Fox, Disney, Universal, Nordisk, and Warner Brothers are all part of this “Rights Alliance” group. Each of them have used, or plan to use, generative AI going forward - which, by design, is unable to abide by copyright since it is trained on whatever they can get their hands on.
This is yet more “one rule for them and one rule for everyone else” from leaches that are desperate to profit from the work of others and punish anyone who won’t pay into their state-enforced protection racket.
Oh I wish it was. Eg. here in Finland sharing movies etc. among friends or downloading them off the internet used to be legal as long as you weren’t doing it for profit or distributing stuff to a huge audience, but that changed in 2006 because the new EU Copyright Directive required it, and that directive was hugely influenced by the likes of WIPO.