I think you’d be fine just repasting whatever card you go with. My spouse has an EVGA RTX 3080 FTW3, and I have an MSI RTX 3080 Gaming Z Trio. Both cards have been fantastic for us. If I stick with Nvidia, I might try a different brand but so far I’ve been very happy with MSI.
I have no experience with AMD cards, but I’ve heard that Sapphire is highly regarded, probably great like EVGA.
Intel I don’t trust yet, so I’ll wait before I consider their Arc cards.