Yeah, about clock speeds… remember when they were front and center 20 years ago while marketing CPUs? Intel started marketing CPUs by their clock speeds in the 90’s, hilighting that as a selling point over their competitors that usually ran at slightly lower clock speeds.
But Intel painted themselves into a corner: Clock speeds don’t matter - instruction sets and floating point ops per seconds do. In the mid 2000s they had to slowly phase out the clock speed marketing, as clock speeds had reached such levels that further increases would be detrimental to performance, so they had to change their marketing and branding strategy.
As soon as clock speed marketing had been phased out, Intel CPUs actually ran at lower speeds than the previous generation, while still outperforming them.
I’m curious to see whether nvidia is about to do the same thing.