prole , 30 days ago

It’s a cycle… we go between those superlatives, then back to “One” or straight up just the name of the product again as if its’ a relaunch or something (but really just confuses people on the internet trying to find out information about your product). Then repeat.

Games and movies do the latter a lot. Not inherently bad I guess (e.g. God of War), though a bit annoying at times.

Growing up in the 90s, everything then was “Ultra” and “Mega” etc. before we collectively got “too cool” for that type of hype marketing in the 00s.