Not sure why they use this in marketing

superduperenigma , 8 months ago

If it’s a gas station franchise I’m not too concerned. If it’s an international Fortune 500 insurance company I’m starting to worry.

PotatoesFall OP , 8 months ago

Agreed! Family-owned restaurants etc. are sweet as hell too

Cyv_ , 8 months ago

Family owned to me sounds like:

Nepotism abounds probably, half the shareholders inherited wealth and didn't earn it, so they probably don't know how to run the company as well as the people who built it, enjoy the "we're all a family" talk, while your manager hires his son timmy to be your boss despite zero experience or qualifications.

BB69 , 8 months ago

My employer says this as a way to show they won’t ever sell out.

Looking at the trust, they aren’t allowed to sell out lol

TheFriendlyDickhead , 8 months ago (edited 8 months ago)

The difference is that they usualy plan for a longer time, sometimes for generations, while the usual CEOs plan very short term, because they don’t care what happens with the company after them. Family owned business don’t have to give out part of their earnings every year, so it’s not that big of a problem if they have little earnings in a year, while the market share of a normal Company will immediately fall. So there actually is a huge difference.

That aside I don’t know why they market it like that. I think it just sounds more trustworthy.

driving_crooner , 8 months ago

A company can be family owned and being public at the same time. I work in one, just happen that the family who owns it have a controlled majority of the shares.

TheFriendlyDickhead , 8 months ago

So they still are in control what happens. The rest of the shareholders are just along for the ride and collect a bit of money

photonic_sorcerer , 8 months ago

As long as it’s a small business, that’s fine. If you’re a big business, you should try to think back to what happened during the French Revolution.

zepheriths , 8 months ago

Walmart