The part people keep missing with all their “I don’t even eat there so I don’t care” and “fine, I’ll go somewhere else” comments is that every other large chain will be watching this little experiment very, very closely.
People are still going to go to Wendy’s. Any boycott is unlikely to make a dent. If this is profitable, watch this become commonplace. I don’t even live in the states and this concerns me.
Enshitification may well extend itself to the hospitality sector.