I see what you’re saying, and to a point I agree. I see it as people reading it a certain way in their head and becoming attached to how they think it should sound. This happens often because English words especially can have all manner of exceptions to the usual rules of spelling and grammar. There is nothing embarrassing about reading, or at least there shouldn’t be. What I DO find embarrassing is when people find out that they’re pronouncing something differently and flat out disagree with the world about its actual pronounciation.